{"id":484,"date":"2026-04-13T19:01:26","date_gmt":"2026-04-13T17:01:26","guid":{"rendered":"https:\/\/monikapieczonka.com\/?p=484"},"modified":"2026-04-13T19:07:15","modified_gmt":"2026-04-13T17:07:15","slug":"what-else-can-you-pack-in-a-pouch","status":"publish","type":"post","link":"https:\/\/monikapieczonka.com\/?p=484","title":{"rendered":"What else can you pack in a pouch?"},"content":{"rendered":"\n<p>Visiting a store this week, I saw the first real sign of spring in FMCG: <strong>BBQ displays<\/strong> are back.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"576\" height=\"1024\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5682-576x1024.jpg\" alt=\"\" class=\"wp-image-485\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5682-576x1024.jpg 576w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5682-169x300.jpg 169w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5682-768x1365.jpg 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5682-864x1536.jpg 864w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5682-1152x2048.jpg 1152w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5682-scaled.jpg 1440w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/><\/figure>\n\n\n\n<p>But something specific here caught my attention.<\/p>\n\n\n\n<p>We are witnessing a shift from <strong>family-size formats to single-occasion packaging<\/strong>.<\/p>\n\n\n\n<p>Think about a typical BBQ setup:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>paper plates, cutlery<\/li>\n\n\n\n<li>sauces<\/li>\n\n\n\n<li>a large jar of mayonnaise, mustard and a bottle of ketchup, a BBQ, barbecue sauce, Thousand Island dressing\u2026<\/li>\n<\/ul>\n\n\n\n<p>Imagine <strong>the last point<\/strong>. All those <strong>jars<\/strong> and <strong>bottles<\/strong>.<\/p>\n\n\n\n<p>It is <strong>heavy<\/strong> to carry it. It is <strong>expensive<\/strong> one-time-cost &#8211; inflating the bill of BBQ.<\/p>\n\n\n\n<p>After party is over the question come- <strong>who takes the leftovers home?<\/strong> No one wants it, no one feels comofrtable to put it into trash. <\/p>\n\n\n\n<p><strong>500g ketchup suddenly becomes a problem<\/strong>, <strong>not a solution<\/strong>. It\u2019s inefficient, wasteful. This is where <strong>pouches<\/strong> come in.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading is-style-text-subtitle is-style-text-subtitle--1\">UX is quietly winning<\/h3>\n\n\n\n<p>Traditional rigid bottles are a design from another era.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"318\" height=\"639\" data-id=\"486\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_1.jpg\" alt=\"\" class=\"wp-image-486\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_1.jpg 318w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_1-149x300.jpg 149w\" sizes=\"(max-width: 318px) 100vw, 318px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1000\" height=\"1000\" data-id=\"489\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_2.jpg\" alt=\"\" class=\"wp-image-489\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_2.jpg 1000w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_2-300x300.jpg 300w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_2-150x150.jpg 150w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_2-768x768.jpg 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_2-100x100.jpg 100w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_2-200x200.jpg 200w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_2-400x400.jpg 400w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_2-500x500.jpg 500w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"1000\" data-id=\"490\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_3.jpg\" alt=\"\" class=\"wp-image-490\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_3.jpg 1000w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_3-300x300.jpg 300w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_3-150x150.jpg 150w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_3-768x768.jpg 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_3-100x100.jpg 100w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_3-200x200.jpg 200w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_3-400x400.jpg 400w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_3-500x500.jpg 500w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"1000\" data-id=\"488\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_5.jpg\" alt=\"\" class=\"wp-image-488\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_5.jpg 1000w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_5-300x300.jpg 300w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_5-150x150.jpg 150w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_5-768x768.jpg 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_5-100x100.jpg 100w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_5-200x200.jpg 200w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_5-400x400.jpg 400w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_5-500x500.jpg 500w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"411\" height=\"411\" data-id=\"487\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_7.jpg\" alt=\"\" class=\"wp-image-487\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_7.jpg 411w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_7-300x300.jpg 300w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_7-150x150.jpg 150w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_7-100x100.jpg 100w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_7-200x200.jpg 200w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_7-400x400.jpg 400w\" sizes=\"(max-width: 411px) 100vw, 411px\" \/><\/figure>\n<\/figure>\n\n\n\n<p>We all know the moment: the ketchup is \u201cfinished\u201d\u2026 but not really.<br>You <strong>shake<\/strong>, you <strong>hit<\/strong>, you <strong>squeeze<\/strong> \u2014 and still leave <strong>10\u201315% inside<\/strong>.<\/p>\n\n\n\n<p>Pouches solve this perfectly:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>full evacuation<\/strong> of product<\/li>\n\n\n\n<li><strong>intuitive usage<\/strong> (like toothpaste)<\/li>\n\n\n\n<li><strong>no frustration<\/strong> at the end<\/li>\n<\/ul>\n\n\n\n<p>It\u2019s not just packaging.<br>It\u2019s <strong>experience design<\/strong>.<\/p>\n\n\n\n<p>And in FMCG \u2014 UX is becoming king again.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading is-style-text-subtitle is-style-text-subtitle--3\">BBQ is just the beginning<\/h3>\n\n\n\n<p>Single-use or single-occasion pouches make perfect sense for:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>ketchup, mayo, sauces<\/li>\n\n\n\n<li>marinades<\/li>\n\n\n\n<li>oils &amp; dressings<\/li>\n<\/ul>\n\n\n\n<p>They remove friction:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>no leftovers<\/li>\n\n\n\n<li>easy cost-sharing<\/li>\n\n\n\n<li>less waste<\/li>\n\n\n\n<li>light to carry<\/li>\n\n\n\n<li>spoon not needed<\/li>\n<\/ul>\n\n\n\n<p>This is not just convenience.<br>This is <strong>context-based packaging<\/strong> \u2014 designed for the moment of use.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-4 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" data-id=\"492\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download82.png\" alt=\"\" class=\"wp-image-492\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download82.png 1024w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download82-300x300.png 300w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download82-150x150.png 150w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download82-768x768.png 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download82-100x100.png 100w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download82-200x200.png 200w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download82-400x400.png 400w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download82-500x500.png 500w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"1000\" data-id=\"491\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Majonez_1.jpg\" alt=\"\" class=\"wp-image-491\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Majonez_1.jpg 1000w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Majonez_1-300x300.jpg 300w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Majonez_1-150x150.jpg 150w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Majonez_1-768x768.jpg 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Majonez_1-100x100.jpg 100w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Majonez_1-200x200.jpg 200w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Majonez_1-400x400.jpg 400w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Majonez_1-500x500.jpg 500w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n<\/figure>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-5 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" data-id=\"494\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download83.png\" alt=\"\" class=\"wp-image-494\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download83.png 1024w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download83-300x300.png 300w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download83-150x150.png 150w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download83-768x768.png 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download83-100x100.png 100w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download83-200x200.png 200w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download83-400x400.png 400w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download83-500x500.png 500w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"1000\" data-id=\"493\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Musztarda_1.jpg\" alt=\"\" class=\"wp-image-493\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Musztarda_1.jpg 1000w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Musztarda_1-300x300.jpg 300w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Musztarda_1-150x150.jpg 150w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Musztarda_1-768x768.jpg 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Musztarda_1-100x100.jpg 100w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Musztarda_1-200x200.jpg 200w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Musztarda_1-400x400.jpg 400w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Musztarda_1-500x500.jpg 500w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n<\/figure>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-6 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" data-id=\"499\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download84-683x1024.png\" alt=\"\" class=\"wp-image-499\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download84-683x1024.png 683w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download84-200x300.png 200w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download84-768x1152.png 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download84.png 1024w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"978\" height=\"1024\" data-id=\"498\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_12-978x1024.png\" alt=\"\" class=\"wp-image-498\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_12-978x1024.png 978w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_12-286x300.png 286w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_12-768x804.png 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Ketchup_12.png 1060w\" sizes=\"(max-width: 978px) 100vw, 978px\" \/><\/figure>\n<\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading is-style-text-subtitle is-style-text-subtitle--7\">Asia already figured it out<\/h3>\n\n\n\n<p>Travel a bit, and you\u2019ll see how far this can go.<\/p>\n\n\n\n<p>In many Asian markets, pouches are not a niche \u2014 they are a <strong>default format<\/strong>, especially in <strong>cosmetics<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"981\" height=\"1024\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5824-981x1024.jpg\" alt=\"\" class=\"wp-image-500\" style=\"aspect-ratio:0.9580156509033206;width:488px;height:auto\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5824-981x1024.jpg 981w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5824-287x300.jpg 287w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5824-768x801.jpg 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5824.jpg 1034w\" sizes=\"(max-width: 981px) 100vw, 981px\" \/><figcaption class=\"wp-element-caption\">Seven Eleven Store<\/figcaption><\/figure>\n\n\n\n<p>And this is where it gets really interesting.<\/p>\n\n\n\n<p>My personal favorite example: <strong>SPF cream in a pouch.<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-8 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" data-id=\"495\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5822-576x1024.jpg\" alt=\"\" class=\"wp-image-495\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5822-576x1024.jpg 576w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5822-169x300.jpg 169w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5822-768x1365.jpg 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5822-864x1536.jpg 864w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5822-1152x2048.jpg 1152w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5822-scaled.jpg 1440w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" data-id=\"496\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5823-576x1024.jpg\" alt=\"\" class=\"wp-image-496\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5823-576x1024.jpg 576w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5823-169x300.jpg 169w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5823-768x1365.jpg 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5823-864x1536.jpg 864w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5823-1152x2048.jpg 1152w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5823-scaled.jpg 1440w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/><\/figure>\n<\/figure>\n\n\n\n<p>Why it works:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>zero leakage risk<\/li>\n\n\n\n<li>lightweight<\/li>\n\n\n\n<li>flexible \u2014 fits anywhere<\/li>\n\n\n\n<li>perfect for daily carry<\/li>\n<\/ul>\n\n\n\n<p>It removes the biggest barrier to usage: <strong>inconvenience<\/strong>. <\/p>\n\n\n\n<p>With such product something <strong>annoying<\/strong> (carrying heavy bottle of SPF protection) becomes <strong>less friction<\/strong> act (small product that I can always have with myself and protect skin).<\/p>\n\n\n\n<p>And that\u2019s the real job of <strong>packaging<\/strong>.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading is-style-text-subtitle is-style-text-subtitle--9\">Poland: strong in food, early in beauty<\/h3>\n\n\n\n<p>Poland is already quite advanced in food pouches:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>kids snacks &amp; fruit mousses<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-10 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"932\" data-id=\"501\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4289-4-1024x932.jpg\" alt=\"\" class=\"wp-image-501\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4289-4-1024x932.jpg 1024w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4289-4-300x273.jpg 300w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4289-4-768x699.jpg 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4289-4-1536x1398.jpg 1536w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4289-4-2048x1864.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" data-id=\"502\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4291-2-1024x576.jpg\" alt=\"\" class=\"wp-image-502\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4291-2-1024x576.jpg 1024w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4291-2-300x169.jpg 300w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4291-2-768x432.jpg 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4291-2-1536x864.jpg 1536w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4291-2-2048x1152.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>dessert-inspired products (i.e. Tiramisu, Pavlova)<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-11 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" data-id=\"503\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4572-2-1024x576.jpg\" alt=\"\" class=\"wp-image-503\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4572-2-1024x576.jpg 1024w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4572-2-300x169.jpg 300w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4572-2-768x432.jpg 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4572-2.jpg 1261w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" data-id=\"504\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5692-2-1024x576.jpg\" alt=\"\" class=\"wp-image-504\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5692-2-1024x576.jpg 1024w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5692-2-300x169.jpg 300w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5692-2-768x432.jpg 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5692-2-1536x864.jpg 1536w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5692-2-2048x1152.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u201czero\u201d calorie snacks<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-4 is-cropped wp-block-gallery-12 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" data-id=\"506\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4130-576x1024.jpg\" alt=\"\" class=\"wp-image-506\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4130-576x1024.jpg 576w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4130-169x300.jpg 169w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4130-768x1365.jpg 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4130-864x1536.jpg 864w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4130-1152x2048.jpg 1152w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4130-scaled.jpg 1440w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" data-id=\"508\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4131-576x1024.jpg\" alt=\"\" class=\"wp-image-508\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4131-576x1024.jpg 576w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4131-169x300.jpg 169w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4131-768x1365.jpg 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4131-864x1536.jpg 864w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4131-1152x2048.jpg 1152w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4131-scaled.jpg 1440w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" data-id=\"505\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4578-576x1024.jpg\" alt=\"\" class=\"wp-image-505\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4578-576x1024.jpg 576w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4578-169x300.jpg 169w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4578-768x1365.jpg 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4578-864x1536.jpg 864w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4578-1152x2048.jpg 1152w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4578-scaled.jpg 1440w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" data-id=\"507\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4579-576x1024.jpg\" alt=\"\" class=\"wp-image-507\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4579-576x1024.jpg 576w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4579-169x300.jpg 169w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4579-768x1365.jpg 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4579-864x1536.jpg 864w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4579-1152x2048.jpg 1152w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4579-scaled.jpg 1440w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/><\/figure>\n<\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>protein products<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-4 is-cropped wp-block-gallery-13 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" data-id=\"520\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4555-1-576x1024.jpg\" alt=\"\" class=\"wp-image-520\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4555-1-576x1024.jpg 576w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4555-1-169x300.jpg 169w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4555-1-768x1365.jpg 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4555-1-864x1536.jpg 864w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4555-1-1152x2048.jpg 1152w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4555-1-scaled.jpg 1440w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" data-id=\"521\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4556-576x1024.jpg\" alt=\"\" class=\"wp-image-521\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4556-576x1024.jpg 576w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4556-169x300.jpg 169w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4556-768x1365.jpg 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4556-864x1536.jpg 864w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4556-1152x2048.jpg 1152w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4556-scaled.jpg 1440w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" data-id=\"523\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5719-576x1024.jpg\" alt=\"\" class=\"wp-image-523\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5719-576x1024.jpg 576w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5719-169x300.jpg 169w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5719-768x1365.jpg 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5719-864x1536.jpg 864w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5719-1152x2048.jpg 1152w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5719-scaled.jpg 1440w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" data-id=\"522\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5720-576x1024.jpg\" alt=\"\" class=\"wp-image-522\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5720-576x1024.jpg 576w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5720-169x300.jpg 169w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5720-768x1365.jpg 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5720-864x1536.jpg 864w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5720-1152x2048.jpg 1152w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5720-scaled.jpg 1440w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/><\/figure>\n<\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>oatmeals, skyr, yoghurts<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-14 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" data-id=\"513\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4480-576x1024.jpg\" alt=\"\" class=\"wp-image-513\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4480-576x1024.jpg 576w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4480-169x300.jpg 169w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4480-768x1365.jpg 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4480-864x1536.jpg 864w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4480-1152x2048.jpg 1152w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4480-scaled.jpg 1440w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" data-id=\"511\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4558-576x1024.jpg\" alt=\"\" class=\"wp-image-511\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4558-576x1024.jpg 576w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4558-169x300.jpg 169w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4558-768x1365.jpg 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4558-864x1536.jpg 864w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4558-1152x2048.jpg 1152w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4558-scaled.jpg 1440w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" data-id=\"510\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4560-576x1024.jpg\" alt=\"\" class=\"wp-image-510\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4560-576x1024.jpg 576w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4560-169x300.jpg 169w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4560-768x1365.jpg 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4560-864x1536.jpg 864w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4560-1152x2048.jpg 1152w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4560-scaled.jpg 1440w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" data-id=\"512\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4563-576x1024.jpg\" alt=\"\" class=\"wp-image-512\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4563-576x1024.jpg 576w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4563-169x300.jpg 169w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4563-768x1365.jpg 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4563-864x1536.jpg 864w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4563-1152x2048.jpg 1152w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4563-scaled.jpg 1440w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" data-id=\"514\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4565-576x1024.jpg\" alt=\"\" class=\"wp-image-514\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4565-576x1024.jpg 576w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4565-169x300.jpg 169w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4565-768x1365.jpg 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4565-864x1536.jpg 864w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4565-1152x2048.jpg 1152w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_4565-scaled.jpg 1440w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/><\/figure>\n<\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>even soup bases (a very smart replacement for stock cubes)<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-15 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" data-id=\"516\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5737-1-576x1024.jpg\" alt=\"\" class=\"wp-image-516\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5737-1-576x1024.jpg 576w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5737-1-169x300.jpg 169w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5737-1-768x1365.jpg 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5737-1-864x1536.jpg 864w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5737-1-1152x2048.jpg 1152w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5737-1-scaled.jpg 1440w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" data-id=\"517\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5738-576x1024.jpg\" alt=\"\" class=\"wp-image-517\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5738-576x1024.jpg 576w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5738-169x300.jpg 169w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5738-768x1365.jpg 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5738-864x1536.jpg 864w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5738-1152x2048.jpg 1152w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5738-scaled.jpg 1440w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" data-id=\"518\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5739-576x1024.jpg\" alt=\"\" class=\"wp-image-518\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5739-576x1024.jpg 576w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5739-169x300.jpg 169w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5739-768x1365.jpg 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5739-864x1536.jpg 864w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5739-1152x2048.jpg 1152w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/IMG_5739-scaled.jpg 1440w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/><\/figure>\n<\/figure>\n\n\n\n<p>But in <strong>beauty<\/strong> &amp; <strong>personal care<\/strong>?<\/p>\n\n\n\n<p>We are still at the <strong>very early stage<\/strong>.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading is-style-text-subtitle is-style-text-subtitle--16\">The real opportunity<\/h3>\n\n\n\n<p>The <strong>first brands <\/strong>that move into pouches in cosmetics will <strong>win<\/strong> <strong>disproportionately<\/strong>.<\/p>\n\n\n\n<p>Why? <\/p>\n\n\n\n<p>Because the format <strong>delivers on all modern consumer tensions<\/strong>:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>mobility<\/li>\n\n\n\n<li>convenience<\/li>\n\n\n\n<li>waste reduction<\/li>\n\n\n\n<li>portion control<\/li>\n\n\n\n<li>emotional ease (no mess, no risk)<\/li>\n<\/ul>\n\n\n\n<p><strong>Low cost<\/strong> of <strong>entry<\/strong>.<br>High perceived <strong>innovation<\/strong>.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">So\u2026 what else can you pack in a pouch?<\/h3>\n\n\n\n<p>Almost everything that:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>is used on-the-go<\/li>\n\n\n\n<li>creates leftovers<\/li>\n\n\n\n<li>suffers from poor dispensing<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-17 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-medium\"><img loading=\"lazy\" decoding=\"async\" width=\"222\" height=\"300\" data-id=\"524\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Balm_1-222x300.png\" alt=\"\" class=\"wp-image-524\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Balm_1-222x300.png 222w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Balm_1.png 616w\" sizes=\"(max-width: 222px) 100vw, 222px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" data-id=\"525\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download85-683x1024.png\" alt=\"\" class=\"wp-image-525\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download85-683x1024.png 683w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download85-200x300.png 200w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download85-768x1152.png 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download85.png 1024w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/><\/figure>\n<\/figure>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-18 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"619\" height=\"1024\" data-id=\"526\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Balm_2-619x1024.png\" alt=\"\" class=\"wp-image-526\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Balm_2-619x1024.png 619w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Balm_2-181x300.png 181w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Balm_2.png 632w\" sizes=\"(max-width: 619px) 100vw, 619px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" data-id=\"527\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download86-683x1024.png\" alt=\"\" class=\"wp-image-527\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download86-683x1024.png 683w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download86-200x300.png 200w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download86-768x1152.png 768w, 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https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Foundation_3-200x200.jpg 200w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Foundation_3-400x400.jpg 400w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/Foundation_3-500x500.jpg 500w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" data-id=\"529\" src=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download87-683x1024.png\" alt=\"\" class=\"wp-image-529\" srcset=\"https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download87-683x1024.png 683w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download87-200x300.png 200w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download87-768x1152.png 768w, https:\/\/monikapieczonka.com\/wp-content\/uploads\/2026\/04\/download87.png 1024w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/><\/figure>\n<\/figure>\n\n\n\n<p>From sauces\u2026<br>to skincare, makeup\u2026<br>to functional nutrition.<\/p>\n\n\n\n<p>The format is <strong>ready<\/strong>.<\/p>\n\n\n\n<p>Now it\u2019s about <strong>who moves first<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Visiting a store this week, I saw the first real sign of spring in FMCG: BBQ displays are back. But something specific here caught my attention. We are witnessing a shift from family-size formats to single-occasion packaging. Think about a typical BBQ setup: Imagine the last point. All those jars and bottles. It is heavy [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","footnotes":"","_wpscppro_dont_share_socialmedia":false,"_wpscppro_custom_social_share_image":0,"_facebook_share_type":"default","_twitter_share_type":"default","_linkedin_share_type":"default","_pinterest_share_type":"default","_linkedin_share_type_page":"","_instagram_share_type":"default","_medium_share_type":"default","_threads_share_type":"default","_google_business_share_type":"default","_selected_social_profile":[],"_wpsp_enable_custom_social_template":false,"_wpsp_social_scheduling":{"enabled":false,"datetime":null,"platforms":[],"status":"template_only","dateOption":"today","timeOption":"now","customDays":"","customHours":"","customDate":"","customTime":"","schedulingType":"absolute"},"_wpsp_active_default_template":true},"categories":[7,9,8,11,10],"tags":[13,12],"class_list":["post-484","post","type-post","status-publish","format-standard","hentry","category-fmcg","category-foreign-markets","category-innovations","category-polish-market","category-redesign-concepts","tag-fmcg","tag-pouch"],"_links":{"self":[{"href":"https:\/\/monikapieczonka.com\/index.php?rest_route=\/wp\/v2\/posts\/484","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/monikapieczonka.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/monikapieczonka.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/monikapieczonka.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/monikapieczonka.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=484"}],"version-history":[{"count":2,"href":"https:\/\/monikapieczonka.com\/index.php?rest_route=\/wp\/v2\/posts\/484\/revisions"}],"predecessor-version":[{"id":530,"href":"https:\/\/monikapieczonka.com\/index.php?rest_route=\/wp\/v2\/posts\/484\/revisions\/530"}],"wp:attachment":[{"href":"https:\/\/monikapieczonka.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=484"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/monikapieczonka.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=484"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/monikapieczonka.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=484"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}